Program Manager, Non-Profit Community Outreach

Career Guide
Plans, runs, and improves community outreach programs for a nonprofit. Coordinates staff and volunteers, manages budgets and partnerships, and tracks outcomes to meet funder and community goals.

Key Responsibilities

  • Design and implement community outreach programs and events
  • Manage program budgets, grants, and compliance requirements
  • Recruit, train, and supervise staff and volunteers
  • Build and maintain partnerships with community organizations
  • Track KPIs and evaluate program outcomes
  • Prepare reports and presentations for funders and leadership
  • Coordinate outreach communications and materials

Career Progression

Can Lead To
Senior Program Manager
Program Director
Director of Community Engagement
Grants and Programs Director
Transition Opportunities
Grants Manager
Development/Fundraising Manager
Corporate Social Responsibility (CSR) Manager
Public Health Program Manager
Community Relations Manager

Common Skill Gaps

Often Missing Skills
Grant writing and funder reportingProgram evaluation using KPIs and logic modelsNonprofit budgeting and restricted funds managementCRM data management (Salesforce NPSP)Partnership development with community stakeholders
Development SuggestionsTake a grant writing and program evaluation course; volunteer to manage a small outreach project and track outcomes in Salesforce NPSP.

Salary & Demand

Median Salary Range
Entry Level$45,000–$60,000
Mid Level$60,000–$80,000
Senior Level$80,000–$110,000
Growth Trend
stable — Steady demand across nonprofits; hiring tied to grant funding and community needs.

Companies Hiring

Major Employers
American Red CrossUnited WayBoys & Girls Clubs of America
Industry Sectors
Non-Profit & Social ImpactHealthcare & Public HealthGovernment & Public Administration

Recommended Next Steps

1
Complete a Nonprofit Management Certificate and a focused Grant Writing course (community college or reputable online provider).
2
Build CRM skills via Salesforce Trailhead for Nonprofit Cloud/NPSP and create a sample KPI dashboard for a mock program.
3
Lead a pilot outreach initiative (through a local nonprofit) and produce a brief outcomes report to use as a portfolio piece.