E-commerce Strategy Director

Career Guide
The E-commerce Strategy Director is responsible for developing and executing strategies to optimize online sales and enhance the digital presence of a business. This role involves leading cross-functional teams, analyzing market trends, and driving innovation in digital commerce platforms.

Key Responsibilities

  • Develop and implement comprehensive e-commerce strategies.
  • Analyze market trends and consumer behavior to optimize online sales.
  • Lead cross-functional teams to enhance digital commerce platforms.
  • Collaborate with marketing to drive traffic and conversion rates.
  • Monitor and report on e-commerce metrics and KPIs.

Top Skills for Success

Strategic Planning
Digital Marketing
Data Analysis
Leadership
Project Management

Career Progression

Can Lead To
Chief Marketing Officer
VP of E-commerce
Transition Opportunities
Consultant
Entrepreneur

Common Skill Gaps

Often Missing Skills
Advanced AnalyticsAI and Machine Learning
Development SuggestionsProfessionals can address skill gaps by taking online courses in data science, AI, and machine learning, and gaining practical experience through projects or collaborations.

Salary & Demand

Median Salary Range
Entry Level$90,000 - $110,000
Mid Level$120,000 - $150,000
Senior Level$160,000 - $200,000
Growth Trend
The demand for E-commerce Strategy Directors is on the rise due to increased online retail activity and the need for businesses to enhance their digital strategies.

Companies Hiring

Major Employers
AmazonWalmartShopifyTarget
Industry Sectors
RetailTechnologyConsumer GoodsFashion

Recommended Next Steps

1
Gain certifications in digital marketing and analytics.
2
Network with industry professionals through conferences and online platforms.

Explore More Roles

Browse our comprehensive database of roles and find your perfect match.