Deliver More Value to Your Alumni and Increase Engagement
Facilitate stronger alumni connections with career development support that helps each individual find roles that truly value what they do best.
TL;DR
We recognize your pain points as leaders of alumni relations/associations as you seek to deepen and widen engagement with your alumni. Alumni increasingly expect two-way value with their school, and many have expressed a desire for more professional and career development support.
CareerXray is building a solution that can help you deliver more ongoing value to your alumni with a structured and personalized career journey for alumni who are seeking to evolve or transition in their careers.
Learn More
If you would like to learn more about this, please share your email address with us to contact you for an exploratory discussion.
The Problem & Your Role
As a leader of alumni relations/engagement, your mission is to cultivate lifelong affinity and engagement with alumni that eventually leads to increased philanthropic giving, advocacy, volunteerism, and reputation-building for the institution.
With increasing headwinds from the impending cliff in traditional student enrollment, competition for the attention of alumni, overall giving declines with younger generations, and decreased purchasing power of school budgets, as well as memberships like Amazon setting the bar with value-added benefits, alumni leaders are smart to turn to new and innovative solutions.[1]
Meaningful benefits for alumni can deepen appreciation for and loyalty to their alma mater, making them more likely not only to donate and volunteer, but also to return to take more classes, refer others to take classes, and help new graduates network and find roles in a hard job market. But alumni relations teams face similar challenges to their efforts:
"I haven’t heard from the school in years… until they asked for money." Alumni increasingly expect two-way value from their alma mater, including access to career services, networking, and lifelong learning.
"They only call us when they’re laid off." Your office may hear mainly from alumni only during career crises, rather than seeing your career services as a lifelong resource.
"We had a job board, but they wanted a career coach." You may have invested in career resources, but still see misalignment with alumni expectations that go beyond transactional services.
"We didn’t have a budget, but we had a donor." More and more alumni are asking for help navigating career changes, and it’s hard to keep up with a limited budget.
Declining traditional engagement models. Legacy in-person events are declining in effectiveness, pointing to the value of digital-first, interest-based engagement strategies.
What We Can Do: Help Your Alumni with Career Transitions
We're building CareerXray to reduce friction for individuals on their career journey. We can help you expand the value you deliver to your alumni with a structured, personalized experience that supports the member’s entire journey by:
- Uniquely helping to identify hidden skills that open new career paths
- Providing actionable steps to get feedback and explore and pursue paths of interest
- Offering layers of additional support like advising, upskilling programs, and custom research and job search strategies
This journey can complement and offer connections to resources that your organization currently offers, with content tailored for the unique needs of your alumni base and employer recruiting.
What Would a Collaboration Look Like?
We currently have a beta version of our solution available and are quickly evolving it to meet the needs of our different user types. Our vision is for CareerXray to be the backbone for career support that can include connections to resources that your organization offers and content tailored for the unique needs of your student base. So far we have enabled individual exploration and supporting community-hosted pilots that test pieces of this vision.
If even one part of this vision clicks with you, please reach out to explore any of the following:
Sharing more about the problems you are facing and exploring how we can be a partner in helping you solve them.
Referring alumni to our website, CareerXray.com. Much of our support is free, with optional layers of support for a discounted fee. We in turn can refer leads to your website, establish affiliate/CPA relationships, and share data on your alumni’s journeys.
Exploring a potential pilot of a customized version of our solution, which would offer the following benefits:
- Impact dashboard to track member journeys and inform job placement outcomes reporting
- Input to the design & evolution of our tool, including new features like transition research, market analysis, and networking tools
- Adaptation for your local market, to incorporate member-relevant employer opportunities
- Market intelligence & data that includes cross-industry analyses
- Founding community/association partner recognition, with priority access to new features and programs