Often Missing SkillsLead GenerationSales Pipeline ManagementCash Flow ManagementCost EstimationCustomer RetentionDigital MarketingBusiness AnalyticsProcess DocumentationInsurance LiteracyLegal Basics
Development SuggestionsStrengthen business fundamentals first: implement simple tracking for leads, conversions, and cash flow; standardize the learner journey from inquiry to completion; and build a repeatable sales process for employer accounts. Use short courses or mentoring for finance, marketing, and basic legal and insurance topics.