Professor of Product Management (Business School)

Career Guide

Teaches product strategy and development in a business school, designs curricula and assessments, leads case discussions, and mentors students on projects and careers. May conduct applied or academic research and contribute to school service and industry partnerships.

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Key Responsibilities

Design and teach courses in product strategy, discovery, and lifecycle
Develop syllabi, cases, projects, and rigorous assessments
Advise students and supervise capstone or practicum teams
Conduct and publish applied or scholarly product research
Build industry partnerships and bring practitioners into class
Deliver executive education and non-degree workshops
Serve on committees and support accreditation efforts

Career Progression

Can Lead To

Program Director, Product Management

Clinical/Full Professor of Product Management

Department or Academic Program Chair

Director, Experiential Learning or Innovation Labs

Transition Opportunities

Director of Product Management

Head of Product / VP of Product

Product Operations Director

Management Consultant (Product/Innovation)

Corporate Training Lead (Product)

Common Skill Gaps

Often Missing Skills

University-level pedagogy and syllabus designAssessment and grading aligned to learning outcomesCase writing and academic publishing processesResearch methods and IRB/ethics complianceAcademic service and accreditation standards (AACSB)

Development SuggestionsComplete a higher-ed teaching certificate (e.g., ACUE) and co-teach/guest lecture to build classroom experience; draft a teaching case with a faculty mentor and submit to a repository (e.g., Harvard Business Publishing).

Market Intelligence Report

Professor of Product Management (Business School) is part of the Higher Education category.Explore our market intelligence report to see how AI and hiring demand are shifting for these roles.

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Salary & Demand

Median Salary Range

Entry Level$70,000–$110,000

Mid Level$95,000–$150,000

Senior Level$130,000–$200,000

Growth Trend

growing | MBA and online PM programs expanding; steady demand for practice faculty

Companies Hiring

Major Employers

Carnegie Mellon UniversityUniversity of California, Berkeley (Haas)Northwestern University (Kellogg)

Industry Sectors

Higher EducationOnline EducationExecutive Education & Corporate Training

Recommended Next Steps

Earn a college teaching credential (ACUE or university teaching certificate) and assemble a teaching portfolio with sample syllabus, rubrics, and lecture slides.

Adjunct or guest lecture at a local university; propose a practicum or capstone you can supervise to demonstrate applied teaching ability.

Publish a teaching case or practitioner article on product strategy and present at academic or industry forums (e.g., AOM, ProductCon) to build credibility.